I think I’m coming down with pellagra. Please pass me the Coke.
December 26th, 2008
There’s been a recent flap about the FDA cracking down on Diet Coke Plus™, charging
that its nutrient fortifications aren’t high enough to merit legally the “Plus” in
its name and re-emphasizing that the administration doesn’t consider it
appropriate to add such things to snack foods in the first place.
Let’s take a look at the ingredients of Diet Coke Plus to see exactly what
we’re getting:
Carbonated water
Magnesium sulfate (i.e., Epsom salt)
Caramel color
Phosphoric acid (adds tanginess)
Potassium sorbate (preservative)
Potassium benzoate (preservative)
Aspartame (artificial sweetener)
Natural flavors, something along the lines of:
Cinnamon oil
Coriander oil
Lemon oil
Lime oil
Neroli oil
Nutmeg oil
Orange oil
Vanilla extract
Acesulfame potassium (artificial sweetener)
Caffeine
Zinc gluconate
Vitamin B3 (Niacin)
Vitamin B6
Vitamin B12
Now here’s a more precise listing of the drink’s added nutrients. The RDA
stands for Required Daily Allowance of that nutrient
1, the next column is the upper safe
limit
2, and the next is the ratio of the two (“therapeutic ratio”) which gives
a rough idea of the safety margin. I then compare the actual amount of each of these in
the drink with the daily dosage you might find in a health store product.
| Nutrient | A: RDA | B: Upper safe limit | Ratio of B/A | Total in 20 oz. bottle of Diet Coke Plus | Typical supplement dosage |
B-3 | 16 mg | 35 mg | 2.2 | 15% RDA or 2.4 mg | 500 mg |
B-6 | 1.3 mg | 100 mg | 77 | 15% RDA or 0.2 mg | 50 mg |
B-12 | 2.4 μg | ∞ | ∞ | 15% RDA or 0.36 μg | 500-1000 μg |
Magnesium | 420 mg | 350 mg (!) | 0.83 | 10% RDA or 42 mg | 400 mg |
Zinc | 11 mg | 40 mg | 3.6 | 10% RDA or 1.1 mg | 30 mg |
As you can see, Diet Coke Plus’s nutritional assets are pretty scant.
In addition, B-12 is a rather persnickety animal
that doesn’t tolerate stomach acids very well. Consequently
most vitamin B-12 supplements come in the form of sub-lingual lozenges, mouth sprays, or enteric tablets.
Magnesium would appear to have an alarmingly low therapeutic ratio, though as it happens most
people’s kidneys will filter out any excess. Those whose kidneys are in any way compromised wouldn’t want to go
anywhere near this stuff without professional medical advice.
Manufacturers like Coca-Cola are in a bind when it comes to marketing nutritionally
fortified snack foods, FDA or no FDA. If they put enough of these goodies into the
product to make any real impact on anyone’s health, there’s the risk that
such quantities might at the same time endanger some of their consumers who have various pre-existing
conditions or take medications that might react adversely.
It would also cost so much that hardly anyone would buy it.
1, 2. From the U.S. National Academy of Sciences for 30-year-old male.
Note: The information above is not to be interpreted as medical advice. If you believe you have a medical condition, see your professional health care provider.
Castle or Corman?
November 12th, 2008
William Castle (1914-1977) and Roger Corman (b. 1926) are known for their [usually]
low-budget, [usually] high concept movies.
Castle typically incorporated some kind of gimmick into his pictures — joy buzzers
installed into selected seats, nurses stationed in the lobby, a magic coin, a
45-second “fright break” timer overlaid onto the screen, burial insurance for patrons
who might die of shock, and so forth.
Corman is probably best known for 1960’s
Little Shop of Horrors which featured a
human-eating plant and Jack Nicholson as a masochistic dental patient. It went on to
spawn a stage musical — which itself then ricocheted back into yet
another
movie, directed by John Waters (who himself grew up as a Castle zealot).
Naturally Vincent Price saw plenty of action with both Castle and Corman. He plays child-killing Richard III in
Tower of London, and in
The Tingler he exhorts us to “Scream! Scream for your lives!!”
In
The Thing With Two Heads, Ray Milland is a cantankerous and openly racist physician who, as a
consequence of multiple organ failure, has to have his head grafted onto the body of a
black death row inmate played by Rosie Greer. Much of the film consists of this
bizarre Milland-Greer “Thing” racing around the countryside on a minibike.
The one A-list picture in this glorious morass was
Rosemary’s Baby, produced by
William Castle and directed by a new Polish kid hardly anybody had then heard of named Roman
Polanski. Castle himself appears in a cameo as the man waiting for Mia Farrow to get off
a pay phone.
Let’s see if you can tell some of the pictures of William Castle and Roger Corman apart:
1. 13 Frightened Girls (banned in Finland)
2. Attack of the Crab Monsters
3. House on Haunted Hill
4. Let’s Kill Uncle
5. Not of This Earth
6. The Thing With Two Heads
7. The Tingler
8. X: The Man with the X-Ray Eyes
9. Tower of London
10. Zotz!

Highlight the answers below with your cursor:
1. Castle
2. Corman [starring Russell Johnson]
3. Castle [starring Vincent Price]
4. Castle [starring Nigel Bruce]
5. Corman [starring Beverly Garland]
6. Corman (producer)
7. Castle [starring Vincent Price]
8. Corman [starring Ray Milland]
9. Corman [starring Vincent Price]
10. Castle [starring Tom Poston]
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